Rose’s Office

Every business owner has this thought, “I know I need to be marketing my website–but how?” And then you keep hearing about article marketing, how it’s a great and simple (and cost effective!) way to bring exposure to your website, build links, increase traffic and bolster search engine ranking.

After hearing the dozenth colleague recommend it, you decide to take the plunge yourself.

Now what? What do you do, where do you start, what should you write? How do you really ‘get into’ article marketing?

A legion of questions jumps into your brain stopping you dead in your tracks.

Whenever we start a new endeavour, there’s a bit of trepidation, but if you can take a few practical steps going in the right direction that feeling of nervousness and confusion will start to fade away.

Whenever a newbie article marketer asks me how to get started, I give them these 3 simple steps:

1) Write an article.

Duh, right? You probably already figured that part out, but before you start writing keep these guidelines in mind:

*Write on your area of expertise. If you happen to sell products at your site, please don’t write specifically about the product you sell. To do that would make the article appear sales oriented, and with article marketing the articles are always educational. Write as if you were a teacher trying to help a newcomer understand your niche.

*Do you have already content that you can re-purpose into an article?

If you have a blog or helpful articles on your website, you may be able to save a little time by using the original content as a launching pad for a new article.

The idea is to *teach* your reader something, so you can look through your previous blog posts, find some that are of the “how to” variety (posts that teach folks how to do things) and then use that post as an outline for an article.

Please note: it isn’t advisable to use content from you blog or website verbatim in an article–re-work the content so that the post or articles on your website remain unique.

*Keep your articles between 450–1500 words, but ideally try to shoot for 700-800 word articles. The first parameter are word limits that most publishers will accept. The 700-800 word articles are ones that are most attractive to ezine editors because they fit nicely in most newsletters.

*After you’ve written your article, be sure to proofread it thoroughly–remember that once you submit this article it will be published on websites over which you have no control, so you want to be sure your article is free of typos and grammatical errors.

2) Find a publisher.

There are 3 main publishing avenues for article marketers–article directories, ezine editors, and announcement lists.

For your first article you may just want to do a Google search for “article directories” and choose one to submit to. You will need to register at the directory, filling out a “new author” form, and then do the various steps to activate your account.

3) Submit your article.

*Be sure that your article is in text format only before trying to copy and paste it into the online form. By having your article in text only format, it helps your article appear with the correct line spacing and formatting. If you do paste your article directly from Word (which is not text only), you may need to fiddle with the article for a while until the formatting is correct.

*Choose the appropriate category for your article. The category is determined by the topic of your article–this is one reason why it’s extremely important to write articles on the topic of your website.

*Spend time crafting a strong resource box. Wtih article marketing the resource box is the pot of gold at the end of the rainbow. The author bio that includes a link to your website makes it possible for traffic to flow from your article to your site. That’s what you’re going for, isn’t it? More traffic!

For the most effective resource box, be sure to include these 4 items:

Your full name. A little bio info and a few of your credentials. A reason to click through to your website. A link to your website.

That wasn’t hard, was it?

They say the journey of a thousand miles begins with a single step–this is your single step.

As you get used to submitting articles, you’ll be ready to learn more advanced techniques, but for now these basics will serve you nicely. As a beginner, the idea is simply to get comfortable with the writing and submitting process–do these 3 simple steps and you’re on your way to becoming an expert!

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A trick that many expert article marketers use is to submit article automatically, saving time and increasing their article exposure. Steve Shaw created the web’s first ever 100% automated article distribution service, SubmitYOURArticle.com, which distributes your articles to hundreds of targeted online publishers with the click of a button! For more information, go to =>
http://www.SubmitYOURArticle.com

Post from: SiteProNews: Webmaster News & Resources

Article Marketing: 3 Simple Steps for Getting Started

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As Twitter continues to grow in popularity at an alarming rate and new users are starting to come on board, it can be hard to figure out where to get started with Twitter. While it is a communication medium like email for example, it is used in an entirely different way. Twitter is more sociable and fun rather than practical and actually understanding the main concepts and principles of Twitter can take a little while.

So in this article I’d like to try and give you a beginners guide to Twitter and in doing so to give you a basic guide to what Twitter is and what Twitter does so you can more easily get involved.

In essence, Twitter is a micro-blogging service. Every Twitter user has their own little tiny “blog” that they can add messages to of up to 140 characters in length. They can also send messages of the same maximum length to other Twitter users and these messages will then appear on their recipients blog. Each of these little messages is known as a tweet.

As well as adding tweets to your blog, sending them to other people or even reading other peoples Twitter blogs, you can also “follow” any Twitter user of your choice. When you “follow” someone, their tweets then start to appear on your Twitter page. In this way you can keep up to date with what all your friends, family and business contacts are doing in one place. By simply following all your contacts and keeping an eye on your Twitter page you can see live what everyone you know is up to.

When Twitter first launched, you interacted with the service using the Twitter website but now you can interact in virtually any way possible. As examples you can access your Twitter feed live from a variety of desktop applications so you don’t have to be logged into the Twitter website. You can also send and receive tweets via text (sms) message directly on your cell phone.

Twitter is part of a movement known as “life streaming” where part of the aim is to simply reveal your actions and thoughts live as you go about your day. Initially this meant that people would add such interesting messages as “Just eating some cereal” or “Paying for gas”. These days such messages are understandably frowned upon though the more interesting tweets are welcomed.

This is a good way of not just staying in contact with people, but also learning about other people in quite a deep way. If you know what movie they’ve just watched or what they’re doing on the weekend you feel more of a part of their life. Twitter is as much about conversations and communication as just sending a practical email to someone.

The general advice for a new Twitter user would be to simply try it out and see if you like it. Some people love it, others loath it and you won’t know until you try it. Just sign up for a free account, find your friends and “follow” them, then get involved with the conversation. When they tweet, tweet back.

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Richard Adams – For plenty more information on using Twitter for fun or profit please visit Life Streaming News

Post from: SiteProNews: Webmaster News & Resources

Twitter For Beginners

By: Stan Tomaszewski

The internet changes daily as far as what works and what doesn’t when it comes to making money online.

If you are new to work at home online businesses, your head can spin with all the hype, sales pitches , and outright lies as far as the reality of starting up an online home based business.

There are however a few things to look for in your search for a work at home business that can become some nice additional income, or even better, your “job”. Working at home, generating $1000 a day is far from what I call a “job”.

To help ease your frustration, and point you in the right direction for what you should be looking for in today’s online marketplace, the following summarizes the 5 essential ingredients in a winning work at home online business opportunity.

Later in this brief overview, I will offer a “secret” to online success that is rarely mentioned in the many articles written on the subject.

1. SYSTEM- This may be the most crucial item to your success. You need a System that generates prospects, educates them on your business opportunity, sorts and weeds out those that are not interested in your offer, then closes the sale at a conversion rate that ensures profitability. The System must be as automated as possible so you aren’t spending hours cold calling or following up with people that are probably not interested, then trying to use your sales closing skills to make a sale.

Think of the successful off line businesses such as McDonalds, Tim Hortons or Subway. Do you think they could duplicate those businesses all over the country, setting up new franchise owners to run these businesses, without a SYSTEM that works?

2. BIG Profits- This is important as the advertising needed to result in sales can be quite costly. For some $1000 price point business programs, it isn’t unusual to spend $200, $400 or even $600 to make that $1000 sale. Of course, there are ways to also spend $0 in advertising, but the reality is advertising is often on the range where to make $1, you may need to spend $0.40. Your profit is still $0.60. Would you do that over and over if you had a automated system in place to make this happen? Big Profits allows enough profit so your advertising cost is well covered by your selling price. You can’t do much advertising to make a profit on selling a $20 ebook for example.

3. Hot Products- Yes, the product must be tangible and have use and value. There are many new business opportunities that offer $75,000 or more worth of downloadable products that sell for $1000. That’s pretty HOT, and full of value. Having a product that can be downloaded, means NO shipping. Now that is just way too easy.

4. Leads and Traffic- This is probably the most perplexing for most new work at home business owners. An online business will never make any money without a source of leads (prospects). The key to providing leads to an online business is they need to be targeted.

This means you need to advertise to a niche market of people looking for exactly what your offers. Seems so simple a concept, but so may people struggle in building their prospect list.

5. Support and Training- as with any business start up, you need to learn your work at home online business program.Make sure that your business program has ample training and resources so you know exactly what to do to get those prospects to your System. This is not always easy to figure out when doing your due diligence on an offer.

As a suggestion, make sure you ask for examples of where and how you will advertise. Also ask where will you get the wording for the ads,who will write the ad copy and the followup messages, what the conversion rates are for your system. If your sponsor can’t provide good answers, then they may not be that successful themselves.

This is just a brief overview of what today’s online business programs need to cut through the many offers out there and make your business stand out to others.

Earlier I mentioned I’d offer a “secret” to successful online work at home business programs that is rarely mentioned in the various sales pitches. The true secret just might be you.

Most people do not realize they are starting up a real business. There will be ups and downs, profitability may not come overnight, or you may expect riches in the first few days.

I am sure some people have had such success, but most starting out, very likely start with leads, no prior list of prospects, and a small advertising budget. You then need to make good decisions to leverage your sales to grow your business.

The best way to accomplish an online business start up is with the very best automated SYSTEM. Then you can spend most of your time on advertising and growing your prospect list- leaving the rest to the system to close sales which will deliver you paying customers. Then you can train your new customers to do what you know how to do!

For more information on automated systems, please take a look at our main business review website.

To your success!

http://www.businessreviews4you.com

About The Author
Stan Tomaszewski offers his unique services to assist you the newbie in starting a profitable home based business.

http://www.businessreviews4you.com

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I think that every one of you had to deal with an administrative office clerk, whatever reason you might had.

Do you have any knowledge about the Administrative Professional field?

Secretaries – the name used for the today’s Administrative professionals – don’t have an exact date of origin, but it is known that they existed already in the Roman Empire. They were educated men named “scribes.”  Men have continued to dominate the secretarial field until the late 1880s. Just in the mid 19’s women started to rule the office workforce.

Starting with typewriters and carbon paper in 1870s, along the centuries because the technology developed, in our time, in the same field, we use computers, internet, wireless network, and participate in virtual meetings using video conferences.

In the same time, the necessary skills and attributes changed. From the time of simply typing the correspondence, we got to the time when this field require sophisticated skill sets and experience in specific areas such as human resources or business processes.

Industry experts identified six skills that professionals will need, to have success in this new environment. The skills form the acronym ACTION, and they are:

Analysis: the capacity to analyze information and make good judgment

Collaboration: the capacity to work in a team

Technical aptitude: the capacity to use effectively technical tools

Intuition: the capacity to identify and adapt to the needs and work styles of others

Ongoing education: the willingness to learn continuously

Negotiation: the capacity to participate in business discussions

The future office will be increasingly mobile, and employees will have the possibility to perform their job from virtually anywhere. Because of that, some new roles will emerge, such as:

Resource Coordinator – will have the responsibility to bring together the right human resources for a  given project

Workflow Controller – will ensure that the team have the support and resources required to do the job, like computers, communications equipment and other technological tools

Knowledge Manager – will ensure continuity and consistency; also, will assist people in locating the documents or data necessary to perform the job

Virtual-Meetings Organizer – will help employees to set up the necessary equipment for conferences, and will be technically proficient.

If you are technically proficient, adaptable and flexible, that could be a field to consider for the future.

By Rozalia Mihailescu, http://rosesoffice.com

@ First Canadian Place as the ultimate Virtual Office